Meet The Team

Real Operators. Proven Leaders. Embedded Experts.

The Veritac team is made up of seasoned growth executives—CMOs, CROs, CSOs, CEOs, and board members—who’ve led from the front. We don’t just advise. We embed, execute, and own results alongside our clients.

Our Core Services.

Growth isn’t about hustle. It’s about precision, clarity, and systems that scale. That’s where we come in.

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Veritac Group Team

David Garcia

Co-Founder & Managing Partner,
Sales & Revenue Operations

David brings over 25 years of Go-To-Market (GTM) strategy and execution across SaaS, healthcare, and financial services. He partners with investors and CEOs to accelerate top-line growth and drive strategic exits. He has helped numerous portfolio companies scale, working with firms like Thoma Bravo and The Riverside Company.

Erika Rosenthal

Co-Founder & Managing Partner,
Growth Strategy/Marketing Ops
 
Known for strategic clarity and operational excellence, Erika thrives in high-growth, high-velocity environments. She has held CMO, COO, and CEO roles in founder-led and PE-backed companies, helping teams scale through data-driven decision-making and disciplined execution. Demand gen expertise.
 
 

Tim Hazell

Fractional Chief Revenue Officer

 
Tim is a growth-focused executive with 25 years of experience building and leading high-performing teams across Sales, Marketing, Customer Success, Revenue Operations, and Technology. His career spans the full spectrum of business environments—from family-owned companies and agile startups to Fortune 100 enterprises including Cisco.
 
 

Megan Thomas

Fractional Chief Marketing Officer

 

Megan is a skilled executive marketing leader with 30+ years of marketing experience working with an eclectic array of organizations from startups to mid-market to Fortune 200 companies.

A structured thinker, Megan is particularly skilled at working with technical executives. She believes that all marketing strategy is business strategy and that marketing must align with business outcomes.

 

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Bill Keller

 Data & Analytics Executive  

Bill has decades of experience helping private equity-backed, growth-stage, and Fortune 500 companies turn underperforming data into measurable revenue.  

His expertise lies in rapidly integrating fragmented data across CRM, marketing, sales, and operational systems to build a unified view of performance—then translating that visibility into clear, executable actions.  

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Heather Kramer

Recruiting Specialist

 

Heather has spent much of her career in software engineering where she has been involved with product development in the Human Resources sector and project management. She has a strong sense of organizational and management skills that she brings to the team. Heather has a passion for details and planning and that has driven her to develop excellent recruiting skills through sourcing and helping hire candidates who meet each organization’s needs. She works closely with the hiring managers to ensure the best candidates are identified.

Led by Experience. Powered by Expertise.

Beyond our fractional team, Veritac Group is powered by a diverse bench of specialists who make strategy actionable. This extended team brings the hands-on expertise needed to execute with speed, precision, and scale.

Together, our collective of specialists acts as an extension of your leadership team — combining strategic insight with execution muscle to deliver measurable growth, faster.

Unlike many firms that rely heavily on junior associates, every engagement is led by a senior Veritac Group partner who directs and guides the team, ensuring alignment with your investment goals and the highest level of impact.

 

 

Coders and Integrators

Experts in Salesforce, HubSpot, and custom system integrations who ensure that your revenue engine runs seamlessly across platforms.

Designers and Brand Builders

Creative professionals who craft compelling visuals, messaging, and digital experiences that reinforce your market presence.

Pipeline and Marketing Operations Specialists

Practitioners who optimize workflows, manage CRM pipelines, and implement demand generation engines to accelerate growth.

SEO and Digital Growth Experts

Analysts and tacticians who refine your digital footprint, elevate search visibility, and drive high-quality inbound traffic for a lower Cost per Acquisition.

Documentation and Process Pros

Detail-oriented EdTech pros who capture best practices, document processes, and enable repeatability across teams.

UX Experts

Specialists who ensure customer and user experiences are intuitive, engaging, and conversion-driven across all digital touchpoints.

Dashboard Developers

Builders who transform data into clarity, creating real-time dashboards that give leadership teams the insights they need to act fast.

Sales Team Optimizers

Seasoned mentors who strengthen frontline sales performance, sharpen go-to-market messaging, and instill repeatable, scalable selling practices.

Why It Works: Embedded Leadership, 

Not Lifelong Consulting

We don't plan to be like your furniture and stick around forever. We follow an APRO™Framework -- Analyze, Plan, Run, Optimize, and then you're on your way. Every Veritac team member has led inside companies—building demand-generation engines, aligning teams, and growing enterprise value. We embed where needed, move fast, and focus on execution that sticks.

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What Drives Us

Veritac Group enables investor-backed companies to scale faster by embedding proven go-to-market leaders across revenue operations, marketing, and sales.

Accountability

We own outcomes—not just plans.

Experience

We’ve held the seat—not just advised it.

Decisiveness

We move fast and with confidence.

Collaboration

We embed to build alongside the operator team, not above the team.

Want Us On Your Team?

Let’s talk about where you are, and how we can help you scale smarter and faster.